Preezie to Explore Agentic AI for eCommerce at Retail Show Australia 2026

September 2, 2026

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Preezie to Explore Agentic AI for eCommerce at Retail Show Australia 2026

Search, merchandising, recommendations and customer service have traditionally operated as separate parts of the eCommerce journey. Agentic AI is beginning to bring these functions closer together.


At Retail Show Australia 2026, Michael Tutek, CEO and Co-Founder of preezie, will present:

“Agentic AI for eCommerce: Embedded Beyond Search & Chatbots”


The session will look beyond adding AI as another feature to an existing website. Instead, it will explore how AI can operate within the shopping journey itself — understanding customer intent, carrying context between interactions and helping shoppers move towards a purchase decision.


For retailers, the opportunity is practical: improving conversion, making customer service more efficient and creating digital experiences that respond more closely to what shoppers are trying to achieve.


As agentic AI develops, the focus is shifting from where AI appears on an eCommerce site to what it can actually do throughout the customer journey.

Join Retail Show Australia 2026 to explore how AI is moving deeper into the practical execution of digital retail.


Melbourne Convention & Exhibition Centre

22–24 September 2026

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