Position your brand at the centre of retail transformation in ANZ.
Retail Show Australia 2027 sponsorship is designed for companies seeking more than booth visibility. It provides category leadership, conference alignment, buyer engagement, digital exposure and high-impact positioning across the show floor.
Sponsors are positioned alongside key industry themes including AI, store operations, supply chain, loss prevention, Future Store, shopfitting, payments, cold chain and retail technology.
SPONSORSHIP LEVELS
| Sponsorship Level | Minimum Exhibition Space |
|---|---|
| PREMIER SPONSOR | 180 sqm · 15 × 12 m |
| DIAMOND SPONSOR | 135 sqm · 15 × 9 m |
| PLATINUM SPONSOR | 90 sqm · 15 × 6 m |
| GOLD SPONSOR | 72 sqm · 6 × 12 m |
| SILVER SPONSOR | 54 sqm · 6 × 9 m |
| BRONZE SPONSOR | 36 sqm · 6 × 6 m |
Sponsorship & Promotional Opportunities
| Item | Benefit Description | Type |
|---|---|---|
| GALA DINNER NAMING RIGHTS PARTNER (EXCLUSIVE) | Secure exclusive naming rights to RSA 2027’s flagship evening event, bringing together senior retail leaders, industry executives and invited guests in a premium networking setting. The Gala Dinner will be officially named: “RSA 2027 [COMPANY] GALA DINNER”. Your company name will be integrated into the official identity of the dinner, extending from pre-event promotion and guest communications through to the onsite experience and selected post-event coverage. | Branding & Physical |
| LUNCH SPONSORSHIP (EXCLUSIVE) | Exclusive partnership of the official RSA lunch service across both event days, with brand presence across designated lunch and hospitality areas. | Branding & Physical |
| EXHIBITION ZONE LOUNGE SPONSORSHIP (EXCLUSIVE) | AI FOR RETAIL LOUNGE / CONSUMER ELECTRONICS LOUNGE Exclusive branding within the lounge located at the centre of each zone. | Branding & Physical |
| CONFERENCE PROGRAMME PARTNER | Align your brand with the full RSA 2027 public conference programme across both event days, with prominent recognition across key conference touchpoints and communications. | Branding & Physical |
| OPENING CEREMONY PRESENTING PARTNER | Exclusive presenting partnership for the official opening of RSA 2027, with formal brand association across the ceremony and related communications Retail Show Australia 2027 Opening Ceremony Presented by [Company]. | Branding & Physical |
| EXECUTIVE ROUNDTABLE PARTNER | Exclusive partnership with RSA 2027’s invitation-only Executive Roundtable, bringing together senior retailers and industry leaders for focused peer-level discussion. | Branding & Physical |
| CONFERENCE ENTRANCE BRAND PLACEMENT | Featured brand placement at the main entrance to the RSA conference area, providing continuous visibility as attendees arrive and move between sessions throughout the event. | Branding & Physical |
| KEYNOTE SPEAKING SPONSORSHIP | Bring your perspective to the RSA 2027 conference audience through a dedicated speaking session focused on industry insight, customer experience, market development or practical business application. Designed for companies with a credible story to tell, each session provides direct access to an engaged retail audience while remaining part of a professional, curated conference programme. | Branding & Physical |
| BAG BRANDING (EXCLUSIVE) | Put your brand directly into visitors’ hands from the moment they arrive. Your logo will feature on the official event bags distributed onsite, delivering repeated brand visibility across the exhibition floor and beyond the event. | Branding & Physical |
| REGISTRATION SPONSOR (EXCLUSIVE) | Own one of the event’s most prominent visitor touchpoints. Your brand will feature across registration-related processes and onsite touchpoints, creating visibility before the event and at the point where every visitor journey begins. | Branding & Physical |
| BADGE SPONSOR (EXCLUSIVE) | Gain event-wide visibility through the official attendee badges. Your logo will appear on badges worn by visitors, exhibitors and speakers, keeping your brand visible across meetings, conversations and activity throughout the event. | Branding & Physical |
| FUTURE STORE INTERACTIVE ZONE (1 OPPORTUNITY) | Position your brand within the Future Store Interactive Zone, with branding across the zone entrance, onsite signage and selected digital touchpoints. The partnership also provides scope to feature relevant technology, creative demonstrations or retail activations within the zone, subject to organiser approval. | Branding & Physical |
| MAIN AISLE HANGING FLAGS (6 POSITIONS) | Secure prominent brand visibility above the main visitor aisle with suspended branded flags positioned along one of the exhibition’s key traffic routes. The elevated placement provides clear sightlines and repeated exposure as attendees move through the show. | Branding & Physical |
| EXHIBITION HALL AISLE FLAGS (2 POSITIONS) | Extend your brand presence across the exhibition hall with branded hanging flags positioned along key visitor aisles. The placement provides repeated visibility as attendees move between exhibition areas, conference stages and meeting points throughout the event. | Branding & Physical |
| CLARENDON STREET GLASS FACADE (EXCLUSIVE) | High-impact exterior branding across the Clarendon Street glass facade at MCEC, providing sustained visibility to attendees, pedestrians and passing traffic before and during Retail Show Australia. | Branding & Physical |
| BULKHEAD BLADE BANNERS (2 POSITIONS) | Position your brand prominently within the main arrival and registration concourse, one of the first high-visibility areas encountered by attendees entering Retail Show Australia. Mounted along the bulkhead above the visitor flow, the large-format blade banners deliver strong visibility as attendees arrive, register and move towards the exhibition floor. | Branding & Physical |
| CONCOURSE BULKHEAD BANNER (2 POSITIONS) | Secure a prominent large-format branding position within the main arrival and registration concourse. Located directly within the attendee arrival flow, the banner provides strong visibility as visitors enter the venue, complete registration and proceed towards the exhibition floor. | Branding & Physical |
| REGISTRATION PLATFORM BRANDING (3 POSITIONS) | Feature your brand throughout the digital registration journey for Retail Show Australia. Your logo will appear across key registration touchpoints, including the registration portal, sign-in screens, registration forms and confirmation pages, providing visibility from initial registration through to event attendance. | Branding & Physical |
| REGISTRATION HALL GLASS WINDOW BRANDING (EXCLUSIVE) | Large-format branding across selected glass panels in the Registration Hall, giving your brand strong visibility as attendees arrive and register for the event. Ideal for brand campaigns, product messaging or corporate identity, with continuous exposure throughout the event. | Branding & Physical |
| PRIVATE MEETING ROOM (EXCLUSIVE USE THROUGHOUT THE EVENT) | Private 6 sqm meeting space reserved exclusively for your organisation throughout Retail Show Australia, providing a dedicated setting for client meetings and business discussions. Company branding will be displayed at the entrance to the room. | Branding & Physical |
| OFFICIAL PRINTED SHOW GUIDE ADVERTISING | Reach attendees through the official Retail Show Australia printed show guide, distributed onsite and used throughout the event for exhibition, programme and visitor information. All four advertising positions are full-page, with pricing based on placement within the guide. | Branding & Physical |
| MEDIA INTERVIEW (AVAILABLE TO CONFIRMED EXHIBITORS & SPONSORS ONLY) | Dedicated onsite video interview with one company representative, professionally filmed during Retail Show Australia and published across selected RSA digital and social channels. | Branding & Physical |
| EMAIL SPONSORSHIP (PACKAGE BENEFIT ONLY) | Two dedicated Retail Show Australia emails focused exclusively on your brand, sent at two key stages of the event cycle (one during the event and one following the event). Each email features your company branding and an agreed promotional message, giving your business a standalone communication with the RSA audience. | Digital Marketing |
